Canada dry VS Dr Pepper: Facebook

Drink of summer

Parmeet Kaur

Canada dry is one of the best brands of soft drinks which was founded in 1890. It posts quite often in which there are 657 photos posts and others are written posts which include 18 video posts too. People have often posted their experience and how they like Canada Dry. 213,231 people have liked this official page where 203,959 people follow it. They don’t post much as the post are once a month. They have posted about the summer blend in which lemon flavoured ginger ale and seasonal drinks specially for summers. Below is the verified page and videos.

                                                 

The brand gives a chance to win $10,000 to those who purchase two products at Rexall www.rexall.ca/canaddrycontest. People participated in a huge number and won cars, money which made it very successful. A perfect promotional tool to attract customers. It was brilliant. It uses 50/50 rule too. The keywords they use are Real Ginger Real Chill, Real taste of summer. 

       On the other hand, Dr Pepper was launched in 1985, owned by Keurig Dr pepper. It is known for players drink which says the official drinks of fans and the one you crave. There are 14,352,701likes and followed by 13,583,441. Their posts include the sports events and ads related to the recent events and they are very active on posting often. 

         

 The 12 pack is introduced for the games fans which makes it successful to sell a huge quantity to those who like to buy cartons at such occasions. The recent post about football got popular because of a huge fanbase and it was a brilliant idea to change its look by giving a touch of football. 

In the end, Dr pepper has managed its page well than Canada including more likes and followers. The efforts of engaging the customers and the services was higher in Dr Pepper. The rule of 50/50 is followed by Dr Pepper too but Canada dry is quite laidback. The efforts of engaging the customers and the services was higher in Dr Pepper which makes it more popular.