Blog#1 Fanta and crush soda on Twitter by Ninder Kaur
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Twitter
Twitter
is a kind of social media service on which people tweet.
Crush and Fanta using twitters to market the products.
Fanta
Fanta is one of
the fruit-flavored soft drink, it has 100 flavors. The Fanta is created by the
coca cola company and it has global market. There
are 8223 tweets and 159K followers of the twitter page. moving
further, they often post the pictures by weekly or semi-weekly. People usually
ask the questions about the product and the brand team reply them time to time
for more engagement, share and likes. Fanta is promoting their product by
introducing bold flavors during Halloween because kids and old people prefer
Halloween products because they love Halloween. The company has an official
site to contact with people https://www.fanta.com/
Moreover they are posting videos and pictures to promote
their brands. In this way they a following 50/50 rules.
They are using the
following keywords: bold flavor, Vanta Fanta, The fantastic flavors.
These are the two videos on the recent tweet
which are more successful on the twitter
1.
1 .It has
143 retweets, 1.8K likes and 42 replies. This post is posted on 20 July and it
is more successful because large number of twitter users attracted on the post.
The video describes
the fantastic flavors which brings fun to the
world like orange, blueberry, strawberry so on.
2.
2 This post has 1.2K likes, 75 Retweets and 49
replies. Tis video shows what does having flavor means to you? if you have
flavor means you have passion and you have longer life.
Crush
The crush joined twitter in 2014 and it has 195 tweets, 339 followers,
and 17 likes. The content is relating with the event, the crush team advertise
on the new year to promote their product. Crush team often tweet during the
occasions like on the new years and Halloweens. They are following 50/50 rule,
they have a website to contact with the people http://www.crushcanada.ca/en/ and they post creative and attractive post
during the occasions to promote their products. The following are the keywords:
ready to crush, crush season, orange
soda.
The most successful tweets are:
1.
1 This written post has 10 likes, 25 retweets and
17 replies. This is more successful because it is posted during the Halloween
season and people often like Halloween products so that is the best time to
tweet with people.
2
2
2 This post has 12likes and 3 retweets. This is
successful because it is all about the crush season. Summer is the season to
enjoy the flavors.
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